Activities
The strategy for the successful implementation of MEDIET4ALL will be set through eight transdisciplinary work packages that are established, interconnected and organized in terms of their purpose and the degree to which they contribute to the shift toward a healthy and sustainable MED Lifestyle. These activities aim to produce tools/products, methods and/or actions necessary to overcome the current barriers to adherence to the Mediterranean diet and lifestyle.
The aim is to (i) understand consumer behavior and MEDIET representation, identify the initial adherence rate to MEDIET and the determinants (sociodemographic, economic, cultural) throughout multicenter survey study and (ii) to test during multicenter interventional case-studies the acceptability/efficacy of the multidimensional MEDIET4ALL approaches and innovative solutions in promoting MedLifestyle adherence and user’s physical and mental health status.
The aim is to develop a variety of tailored (i) modern “Quik & easy” MedFood recipes that follow the accredited MED dietary patterns and consider sustainability aspects (e.g., local ingredient, by-product…), and (ii) MedLifestyle programs combining MEDIET with physical, psychosocial and cultural activities.
The aim is to select, develop and test a variety of eco-friendly active bio-packaging products to extend the shelf-life of the MedMeals designed for delivery and “ready-to-eat/cook” markets while reducing agro-food waste.
The aim is to (i) develop multicenter databases of MEDIET’s products and their producers/providers and (ii) create a resilient Network and Multicenter MEDIET supply chains to promote accessibility/availability of MEDIET products.
With respect to system security and data privacy, WP5 aims to develop (i) a strategic e-platform integrating all MEDIET4ALL databases and delivering MEDIET4ALL services, and (ii) m-app acting as a smart MEDIET and lifestyle coach with advanced features, such as user profiling, multidomain tailored and adjustable recommendations, dynamic DSS, MEDIET adherence monitoring system, MEDIET-based motivational serious games.
The aim is to implement (i) tailored traditional (e.g., promotional material, demonstration facilities, cooking classes…) and ICT-based (e.g., digital educational toolkit, serious games) awareness and motivational campaigns to increasing the awareness of the adverse effects of UPFDs and the general benefits of MEDIET and its adaptability to modern society, and (ii) multimedia and extensive marketing and advertisements to promote the modern MEDIET cultures and the newly developed innovative MEDIET4ALL solutions and products.
The aim is to increase the impact of the project through the wide dissemination of project outcomes. Communication activities will also actively support the involvement of end-users and stakeholders in particular for product to market approach and business model formulation. Sustainability will be achieved based on a plan developed by VITAGORA.
The aim of WP8 is to enable efficient coordination and guide the project partners to achieve the overall project objectives while following the directives set by the EC and the consortium in the in grant/consortium agreements.
